NC State is known for its Howling Cow Ice Cream that is made on campus. It is a tradition for students and their families to eat the ice cream and to have it at the State Fair. Hundreds of thousands, paper cups are used for packaging Howlin Cow ice cream. This is a problem because the cups used are plastic-lined paper cups, and they use plastic cups that can't be recycled. The waste is going into trash cans and then landfills to build up.

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